1st Mammoth Gives Back Spotlight: Why Tapatio De Jalisco Was the Perfect Place to Start

 

Tapatio De Jalisco: Spotlighting San Antonio’s Flavor, One Plate at a Time

 

At Mammoth Roofing and Solar, we’re known for roofs that last—but we’ve always believed in building more than that. We’re here to build relationships, lift up local voices, and strengthen the communities we call home. That’s the spirit behind Mammoth Gives Back, our newest community initiative launching this May.

Through this campaign, we’ll be partnering with independently owned restaurants in San Antonio and pairing them with some of the city’s most trusted food creators and content producers. The goal? To amplify what makes these spots so special—and to bring more people through their doors.

Each month, we’ll feature two restaurants and provide select creative services like professional photography, short-form video, or social media amplification—at no cost to the restaurant. Every campaign is custom based on the restaurant’s needs and the creators involved.

“We’re proud of the roofs we build, but this is about something bigger,” said Scott Edwards, CEO of Mammoth Roofing and Solar. “Restaurants like Tapatio De Jalisco are the heart of every neighborhood, and we want to use our platform to lift up the people and flavors that define San Antonio.”

Beyond just exposure, this program is about providing tangible tools. We understand that not every restaurant has access to high-quality visuals or a content strategy. Some may need a fresh batch of Instagram-worthy images. Others may benefit from video clips that capture their story. And in many cases like Tapatio De Jalisco, just having a trusted local influencer vouch for your place can make all the difference.

First Up: Tapatio De Jalisco

The inaugural feature of Mammoth Gives Back is a true community favorite: Tapatio De Jalisco Mexican Restaurant, located at 10410 Culebra Road, San Antonio, TX 78251. Known for its no-frills, full-flavor tacos and family-style atmosphere, Tapatio was chosen by the loyal audience of EatMigos, one of the city’s most influential food platforms.

To kick off the campaign, we collaborated with Chris Flores (@EatMigos) to include Tapatio in his fan-favorite Taco Tuesday video series. The segment, filmed on iPhone with the energy and authenticity that defines San Antonio food culture, shined a spotlight on what makes this spot a go-to for locals.

What followed was a beautiful moment of community response. Followers of EatMigos poured into the comments with their own love for Tapatio—sharing their go-to dishes, stories of birthday lunches, and late-night taco cravings. It wasn’t just content. It was connection.

Who Is Chris Flores?

If you love food in San Antonio, you know the name Chris Flores. Founder of EatMigos, Chris is more than just a content creator—he’s a community builder. His platform started as a grassroots effort to spotlight the best tacos and hidden gems across the city. Today, EatMigos is a full-blown food media brand, complete with a loyal following, viral video series, and a commitment to uplifting local businesses.

Chris co-founded the San Antonio Taco Council, champions under-the-radar taquerías, and frequently collaborates with local entrepreneurs and creatives. He brings authenticity, credibility, and a sense of humor to every review, making him a trusted voice in the food scene. His reach goes far beyond social media; it’s cultural.

When we launched Mammoth Gives Back, partnering with Chris was an obvious choice. His values aligned with ours: celebrate local, give more than you take, and always, always finish your tacos.

Powered by Local Creators

Mammoth Gives Back is a collaboration between our team and San Antonio’s most engaged food voices. The program wouldn’t be possible without our creator partners, including:

Together, we’re bringing hyper-local visibility to restaurants that deserve more attention—especially those that don’t always have the resources for pro-level content or social reach.

These creators don’t just have followers. They have trust. They know their audiences, they know good food, and they know how to tell a story that sticks.

What Restaurants Receive

Mammoth Gives Back offers a rotating set of services depending on the restaurant and the collaborating creator. These may include:

  • Professional photos or reels for social media
  • Short-form video coverage (e.g. Taco Tuesday segments, behind-the-scenes footage)
  • Collaborative posts or shoutouts from creators
  • Amplification on Mammoth Roofing’s social and web channels

All creative services are provided at no cost to the restaurant—and all content is tailored to help each business shine.

While not every restaurant will receive every type of content, each one will walk away with a stronger story and a broader audience.

Get Involved

Are you an independently owned restaurant in San Antonio? Do you know a spot that deserves more recognition? We want to hear from you.

Are you a food creator, photographer, or videographer looking to support local while growing your own platform? Join us.

🌐 Apply now at www.mammothroofs.com/givesback
📧 Questions? Reach out to Luis at lvazquez@mammothroofs.com

About Mammoth Roofing and Solar

Mammoth Roofing and Solar is a Central Texas-based roofing company known for integrity, high-quality work, and a commitment to local impact. With locations throughout the region, Mammoth is more than just a contractor—it’s a community partner.

We believe every neighborhood thrives when local businesses lift each other up. That’s the philosophy behind this campaign, and behind everything we do.

Why Tapatio De Jalisco Was the Perfect First Feature

Launching Mammoth Gives Back with Tapatio De Jalisco felt like a no-brainer. This family-owned restaurant represents the exact kind of business we’re here to support: independently operated, culturally rooted, and passionately run. The fact that their tacos are phenomenal? That’s just the salsa on top.

Their story is one of resilience and tradition. From handmade tortillas to carne guisada that tastes like it came from your abuelita’s kitchen, Tapatio brings more than food to the table—they bring community.

And if there’s one thing we’ve learned building roofs and stories across Texas, it’s this: when you take care of your community, your community takes care of you.

Stay tuned for our next featured restaurant—and if you’re local, hungry, and curious, head to Tapatio and taste what all the talk’s about.

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Cover of The G.R.O.O.V.E. Playbook by Scott Edwards, CEO of Mammoth Roofing and Solar, promoting high-performing roofing sales reps — Grow With a Mammoth.

The G.R.O.O.V.E. Playbook: How Mammoth Builds High-Performing Reps

By Scott Edwards

This is not just a training manual—it’s a playbook for purpose-driven selling.

In Get in the GROOVE, Mammoth Roofing & Solar opens its doors to share the field-tested framework behind one of the most consistent appointment-setting systems in the industry. Built for new reps, seasoned closers, and even outside organizations looking to elevate their sales culture, this book breaks down the exact steps—from first knock to confident close—that turn conversations into trust, and trust into results.

Packed with real-world scripts, field breakdowns, and behind-the-scenes mindset philosophy, this book isn’t about hype—it’s about repeatable excellence.

Whether you’re joining our herd or leading your own, you’ll walk away with the structure, belief, and tools to build something that lasts.

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About The Author

Founder. Builder. No Plan B.

For ten years, Scott worked jobs that looked stable on the surface—finance, insurance, corporate roles—but always felt like they belonged to someone else’s vision. He wasn’t building anything of his own, and the day-to-day offered little more than repetition.

After a personal and financial low point—including a Chapter 7 bankruptcy—he found himself starting over with almost nothing. A friend gave him a shot in roofing sales. Two small jobs in, someone wrote his commission on a napkin at a diner table. The number was more than he’d made in weeks. That’s when he saw what this industry could offer—not just income, but real ownership over your success.

From there, everything changed.

Scott built this company to give others the same shot he got. He doesn’t look for perfect résumés—he looks for people with drive, character, and something to prove. His goal is simple: train in weeks what took him a decade to learn, and create a path to success that’s real, not theoretical.

Today, he leads one of the fastest-growing roofing and solar teams in Texas—but he’s still walking jobs, coaching reps, and checking in with homeowners. Because no matter how big the company gets, the mission stays the same: do the job right, take care of your people, and never forget where you started.